Sprite e Absolut lançam drink pronto para beber

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Alguns países da Europa já receberam a novidade

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A Coca-Cola Co. e a Pernod Ricard se uniram para lançar um coquetel de vodka pronto para beber de Absolut e Sprite

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A marca de refrigerantes é conhecida mundialmente por seu sabor refrescante e é frequentemente usada em coquetéis e outras bebidas o que faz bastante sentido nesta collab

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Absolut & Sprite é feito com a Vodka Absolut, e o refrigerante de limão Sprite

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O cocktail pré-misturado estará disponível em versões com Sprite e Sprite Zero Sugar, com lançamento inicial previsto para países europeus selecionados no início de 2024, incluindo Reino Unido, Holanda, Espanha e Alemanha

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As latas incluirão símbolos de responsabilidade claros informando que a bebida deve ser apreciada apenas por consumidores com idade legal para beber

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A referência global para o volume de bebidas alcoólicas é de 5%, mas vai variar dependendo do mercado

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A Absolut Vodka e a Sprite aderirão às práticas de marketing responsáveis da Pernod Ricard e da The Coca-Cola Company

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